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awardsbklisttf - 2012 Awards and Booklist Marketing Taskforce

Subject: 2012 Awards and Booklist Marketing Taskforce

Description: The mission of the taskforce is to help YALSA raise awareness of its lists and awards, and to coordinate the implementation of a sustained, year-round effort beginning with the announcement of the Nonfiction & Morris Award finalists in Dec. 2011 and running through Dec. 2012. The taskforce will: 1) assist YALSA's Web Services Manager with promoting the 2012 lists and awards to the library community and general public via the media through articles, blog posts, and other means; 2) create and disseminate resources to help librarians and educators use the lists and awards in their libraries and classrooms, including readers' advisory guides, book group discussion guides, booktalking resources, lesson plan materials and more; and 3) encourage teen interest in the lists and award winners through contests, promotions, collaboration with YALSA's blog, The Hub, and other means.

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